I assume you are talking about the large seal on the bevel box. I have a feeling that I am going to have to do the one on my Spada soon as I’ve seen a bit of oil thrown out onto the rear wheel rim recently. As far as I am aware, oil seals are always fitted with the spring facing the oil.
This video suggests that it is fitted in the normal way.
You can get some double lipped seals and it certainly wouldn’t harm if you can get the correct size.
The cause of my pain is that Luigi didn’t get the pinion shimming correct. Which has lead to stress fracture in the pinion gear. Wouldn’t have noticed if I hadn’t checked the contact area with Engineers blue. The contact should be an oval patch in the centre of the tooth not a line across the top. Awaiting new gear set from Gutsibits.